It’s over. Honest.
A 65-year auto-industry era in San Diego ended in March when longtime dealer Richard “Tony” McCune sold his Chrysler, Jeep and Dodge dealership on the National City Mile of Cars. It will be the first time since 1948 that the name McCune will no longer title a car dealership.
McCune, known for wearing a tuxedo in television commercials with a dog named “Honest” and a catchphrase of the same name, sold the business to Perry Falk, president of the Perry Auto Group and Perry Ford, for an undisclosed amount.
Tony’s father, Dick, opened the original dealership in 1948 on Third Street and National City Boulevard. Tony McCune, who started as a lot attendant, worked his way up and eventually took over the business in 1973. He opened the current dealership, on the Mile of Cars, in 1978.